The role of Metaverse in promoting sustainable Travel & Tourism practices

MetaTor
4 min readFeb 9, 2023

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With the introduction of Metaverse travel, how people engage with the travel industry may substantially change. The Metaverse could present a wealth of possibilities for travel, allowing people to explore new worlds and experience different cultures without ever having to leave their homes.

The travel industry could greatly benefit from the Metaverse as it offers a virtually infinite variety of destinations and experiences for tourists to choose from. The Metaverse could help reduce the amount of time people need to spend traveling, as well as the amount of money they need to spend on travel. It could provide a more realistic alternative to traditional travel experiences and also help to reduce wait times and other bottlenecks in the travel industry.

Metaverse travel allows users to experience different places in a new way by building 3D models of physical places. This allows people to find lodging or activities that fit their specific needs, without having to rely on traditional methods. The travel Metaverse is becoming more and more popular as a substitute for traveling to various places physically. As a result, many organizations started marketing their services in the Metaverse including travel agencies, tour companies, and hotel chains.

The Metaverse travel market is still emerging, but it is projected to grow at a CAGR of 26.01%. It is predicted that between 2021 and 2026, it will rise by an additional $188.24 billion. North America is a major player in the Metaverse travel market, accounting for 37% of all trips taken.

Let’s explore what potential opportunities the adoption of Metaverse travel and tourism can present.

Boosting the adoption of tourism

The Metaverse can help entice travelers to explore destinations they have been dreaming of. Virtual experiences can help tourists learn more about a particular location before they visit it, by accurately replicating the real world. Visitors to a particular destination can use virtual reality experiences to learn about the facilities and distance from other famous attractions.

Simplifying the process of reservation

The Metaverse and the travel industry have developed a close relationship to make virtual travel purchases even more convenient. Metaverse offers helpful information that has never been available before, making the booking process much easier. This helps to encourage more people to explore the world beyond their physical reality.

VR tours can enable hotels to educate visitors about their facilities in a more immersive way, allowing them to get a better understanding of the size and layout of rooms as well as the amenities available. Furthermore, travel operators can utilize virtual reality to create realistic tours of destinations that would be otherwise inaccessible, and that can be enjoyed by their clients. This allows them to get a sense of what it would be like to visit the place, without having to travel there in person, helping to increase the likelihood that customers will commit to their bookings rather than cancel their reservations.

Increase in the number of bookings

The technologies of virtual reality and augmented reality make the process of making bookings for transportation, lodging, and restaurants so fun and enlightening that it eventually influences consumers’ purchasing decisions, boosting the volume of reservations.

Digital trade shows

The COVID-19 outbreak caused trade shows, expos, and other similar events to be disrupted and has had a negative impact on their economic success. This forced many of them to move online, where they were able to draw in more attendees. The tourism solutions in the Metaverse help make these online events even more immersive and fun. This makes them more enjoyable for participants, and it helps to promote tourism as a whole.

Historical explorations

It is possible to restore historical buildings to their former glory in the virtual world. This will enable people to experience life from a historical perspective and discover the past.

Bringing the world to your fingertips: MetaTor and the Travel industry

MetaTor tourism seeks to improve the travel experience of individuals by leveraging the features of virtual tourism. This involves creating more immersive and interactive online experiences that would allow travelers to explore locations in a more engaging way and travel experiences that are not possible in the physical world. People who are about to enter into the unique world of MetaTor will be exploring new places and public spots. Team MetaTor has a full focus on promoting tourism to not only let people view beautiful places but also to create job opportunities. Moreover, having tourism in MetaTor will also boost the startups and local communities to gear up a good start of their business and become financially independent. Local stalls, shops, and different centers will be set up in tourist locations to help people generate handsome income. It is safe to say that MetaTor has the potential to fundamentally change travel and tourism and make it a coveted experience for everyone.

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MetaTor

MetaTor is a decentralized open metaverse creating opportunities and possibilities beyond reality.